Over 15,000 Lives Impacted: CZFS launches tenth version of its “Porque Te Quiero” campaign

This year, the institution celebrates its 50th anniversary in promoting industrial sector development.

Santiago de los Caballeros, D.R. – Thursday, September 26, 2024.- The Santiago Free Trade Zone Corporation (CZFS, for its acronym in Spanish) presented the tenth version of its emblematic campaign “Because I Love You”, this year under the slogan “A Decade of Pink Awareness”.

This initiative, which since its inception has worked on breast cancer prevention, has had a significant impact on the lives of thousands of women from the community.

The event, held in the Capex auditorium, included the outstanding participation of media personality Francisco Vásquez, who spoke on “The Value in Adversities”, where he reflected on how to overcome life’s most difficult challenges.

During the presentation, María Fernanda Olivo, Human Resources Manager of the Free Zone Corporation, highlighted the educational value of the campaign, bringing together more than 150 people. Olivo informed that during the month of October, specialized mammography and sonomammography studies will be carried out at MĒDICA, targeting both the community of the Víctor Espaillat Mera Industrial Park (PIVEM) and families from the surrounding areas and West Santiago in November.

Dr. Marcel Morel, president of MĒDICA, underscored the profound significance of the campaign: “”Because I Love You” not only symbolizes a commitment to health, but also to life. He also added that, thanks to the continued support of CZFS and partnership with allies and volunteers, more than 15,000 screenings for the early detection of breast cancer have been performed. “This represents more than numbers – these are lives transformed and a crucial step in the fight against a disease that impacts so many women in our community and the world,” Morel stressed.

The “” Because I Love You“” campaign has been an example of corporate accountability, combining collective efforts to raise awareness of the importance of prevention and timely diagnosis of breast cancer.

The campaign’s solidarity partners include AFP Siembra, ARS Abel González, ARS Yunén, AFP Crecer, AFP Popular, ARS Meta Salud, ARS Monumental and ARS Reservas.